Acronis True Image is backup software published by Acronis Corp. This is fairly large company with headquarters in Burlington MA with offices in major cities of the world. The company specializes in storage management solutions from which True Image is one of the products.
Is not a bad program, in fact I think is very good and I find it by far easier to use than Norton Ghost when used properly. I like Symantec products however, they tend to be a bit bloated and power hungry.
Further, Acronis True Image was a PC Magazine Editor's Choice selection just a couple of months back
Jon